Miami-based orthopedic urgent care provider OrthoNow has been acquired by Redwood Growth Partners, a private equity firm headquartered in Austin, Texas.

Founder Dr. Alejandro Badia, who launched OrthoNow in 2011, sold a majority stake in the company for an undisclosed amount but will remain in charge of medical operations. Redwood will oversee business strategy and drive expansion efforts.

Currently operating two clinics in Doral and Miami’s Biscayne Boulevard, OrthoNow is preparing to open a third location—likely in the Coral Gables/South Miami area—and is considering a fourth by year’s end, according to Redwood.

“Miami is just the start—our vision is to bring this model to patients nationwide,” said John Nantz, Redwood Growth partner, emphasizing the company’s plans to scale specialized orthopedic care.

OrthoNow differentiates itself from traditional urgent care and emergency rooms by offering on-site orthopedic specialists and advanced imaging equipment like X-rays and MRIs to provide fast, targeted treatment for injuries such as fractures and sprains.

The company had previously explored franchising but ultimately abandoned that strategy.

“Health care is too complicated to franchise,” Dr. Badia noted. “It’s not like flipping a burger or owning a gym.”

After years of searching for the right partner, Badia said Redwood stood out for prioritizing long-term growth and affordability over short-term profits.

“We are poised for growth now,” he said.

Source:  SFBJ